Wonder Woman in Business, Sumathi Pundit

Susan Freeman

March 2, 2022

STEM

Sumathi Pundit is a trusted leader in the business intelligence domain for professional services firms. In 2004, Sumathi founded Evalueserve Canada, the Canadian agency for global market intelligence and analytics firm Evalueserve, where she led the initiative to set up offshore market intelligence teams for the Canadian arms of two of the Big 4 accounting firms, among other clients.

Following the sale of her franchise back to Evalueserve, Sumathi continued to act as an advisor to business development and knowledge management teams across the legal services spectrum.
It was while consulting to a top law firm in Canada that she had a lightbulb moment that the current siloed technology landscape of Content Marketing and Business Intelligence vendors meant that client-facing fee earners didn’t have ready access to high-quality sector and company-specific insights that they could use to support proactive outreach to clients and prospects.

Sumathi founded Kaitongo in 2018 to develop an AI-powered sector, client, and market intelligence platform to help sellers turn business insights into meaningful conversations, building deeper relationships and, ultimately, generating higher revenues.