Wonder Woman in Business, Badass Lady Legal Marketer, Katie Barnard


Katherine Hollar Barnard

CEO, Firesign Marketing

Katherine (Katie) Hollar Barnard, Chief Executive Officer

Firesign | Enlightened Legal Marketing

Katie started Firesign to help legal industry clients attract, win and retain business. She draws upon more than 10 years of experience at two of the nation’s largest law firms to build brands that connect and business plans that deliver.

As the chief marketing officer at Lathrop & Gage, and then Shook, Hardy & Bacon, Katie led all business development and marketing communications for the national Am Law 200 firms. She started the client feedback program at Lathrop, now in its ninth year, and launched the award-winning agribusiness practice. Her full-scale rebrand of Shook earned “Best Identity” from the Legal Marketing Association’s Midwest chapter. During her Shook tenure, she also created a business development dashboard to show pitches and wins in real time, and most relevant to Firesign clients, her department brought in eight figures of new work.

Katie’s in-house marketing teams won recognition for branding, websites, internal programs and other tactics, but she may be more proud that she outlawed stock photos of gavels, law books and the scales of justice at both organizations.

Her experience extends beyond the discipline of marketing into the business of law; she is adept at marshalling resources, staff and technology. She has advised on leadership transitions, mergers and acquisitions, and office openings and closings.

A former journalist, Katie previously covered legal issues for the Associated Press and three newspapers. As a reporter, she learned to deliver under deadline, simplify complex ideas and wield a ruthless grammar standard.


  • Young Lawyer Essentials: Biographies and Social Media, Johnson County (Kan.) Bar Association - May 2018

  • Professional Development Workshop, Hispanic National Bar Association LGBT Leadership Summit - September 2017

  • Artificial Intelligence: Harnessing the Power of AI and Selling It Internally, Legal Marketing Association Annual Conference - March 2017

  • The Power of Brands, International Association of Defense Counsel Midyear Meeting - February 2016

  • Keeping it Legal on Social Media, Social Media Club of Kansas City - January 2016

  • CMO Roundtable, Legal Marketing Association - Kansas City Chapter - October 2015

  • Avoiding Public Humiliation on Social Media, Public Relations Student Society of America Summit, Kansas City - September 2014

  • Taking a Traditional Business into the Social Era, Social Media Club of Kansas City - April 2014

  • Law Firm Technology and What Clients Want: IT as a Catalyst, LEGALTECH - February 2014

  • Social Media for Law Firms, Association of Legal Administrators – Greater Kansas City Chapter - October 2013

  • Why the CMO is the CIO’s Best Friend, International Legal Technology Association Annual Conference - August 2013

  • Yikes! We’re a Meme, Public Relations Society of America – Greater Kansas City Chapter - January 2013

  • Career 2020: Take Control of Your Destiny, International Legal Technology Association Annual Conference - August 2012

  • The Next Sanjay Gupta? Expertise, Content and Engaging with the Media, Legal Marketing Association Annual Conference - March 2012

  • Client Feedback: The Essential First Steps, Legal Marketing Association’s Client Feedback Webinar Series - September 2010

Katherine Hollar Barnard, CEO, Firesign Marketing

Picapalooza Just For Fun

Connect with Katie

T: 913.225.7707

E: khb@firesignmarketing.com

LinkedIn: in/katherinehollar

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Wonder Woman in Business, Military Wife, Miracle-Maker Mom & Creator of “Mommy Cookies,” Lauren Lewis

Founder & CEO,

Pure Pregnancy

Lauren Lewis is the founder of Pure Pregnancy, a health food company designed for pregnant

women. Her background is journalism. After studying at the top rated Missouri School of

Journalism, she launched her career in television- first as a reporter, and eventually as a

network producer in New York. She’s a military spouse, and a mother of two boys. Once she

become a mother, Lauren discovered holes in the market for women, specifically pregnant

women. Frustrated with the lack of healthy food options for pregnant women, she decided to

leave her television career, and launch her own company. Pure Pregnancy just hit the market in

late 2018, and has already been rated #1 new release on Amazon, and an Amazon Bestseller.

More about “Mommy Cookies”…

A quick and healthy snack for expecting moms who need a little extra fiber to help with their digestive system while pregnant. These cookies are Gluten free, GMO free, Vegan, Kosher and the product has NO preservatives, NO high fructose syrup and NO artificial colors or flavors. Great for breakfast, or a quick on the go snack. During pregnancy, hormones work against your digestive system, especially if you're taking iron or other supplements. Extra fiber can be essential to alleviate pain during pregnancy, and with Pure Pregnancy Mommy Cookies, you can eat just two cookies a day and get the extra fiber needed to help keep your digestive system healthy.     Click here to order from Amazon Prime

A quick and healthy snack for expecting moms who need a little extra fiber to help with their digestive system while pregnant. These cookies are Gluten free, GMO free, Vegan, Kosher and the product has NO preservatives, NO high fructose syrup and NO artificial colors or flavors. Great for breakfast, or a quick on the go snack. During pregnancy, hormones work against your digestive system, especially if you're taking iron or other supplements. Extra fiber can be essential to alleviate pain during pregnancy, and with Pure Pregnancy Mommy Cookies, you can eat just two cookies a day and get the extra fiber needed to help keep your digestive system healthy.

Click here to order from Amazon Prime

Lauren Lewis, Founder & CEO

Pure Pregnancy

Pamela Cone, Turning Acts of Kindness into Sustainable Change for Good

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Pamela Cone

CEO & Founder,

Amity Advisory

Pam is an innovative and transformative executive with 25+ years of success in global marketing, communications programs, and corporate social responsibility for global professional service firms. Expertise establishing strategic marketing communications programs from scratch, growing revenue through new business development, developing high-performing teams across the globe, and building strong and strategic relationships within the actuarial and legal professions.

Pam’s company, Amity Advisory affords clients Social Responsibility Consulting For Legal & Professional Service Firms. They help legal and professional service firms turn their fragmented, random "acts of kindness" into holistic, compelling social responsibility and sustainability programs. Is your current CSR & Sustainability program meeting the expectations of prospects, clients and employees? How can you proactively have this conversation with your clients to partner for the UNSDGS / Global Goals 2030?

Pam’s passion for the environment and sustainability germinated in her youth. As a teenager and into college, she spent her summers working in the Boundary Waters Canoe Area of Northern Minnesota, and she has never lost her appreciation for what the natural environment - beautiful forests and calm blue lakes - teaches us, all while restoring us.

Contact Pam:

Pamela Cone, Founder & CEO

Website: AmityAdvisory.com

Email: pamelacone@amityadvisory.com

Phone: 206-499-6890

Schedule a time to chat: https://ApptwithPamCone.as.me/

The Doctor Is In: Wonder Woman in Business, Angela Meyer, Ph.D.

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Angela Meyer, Ph.D.

President & CEO, PLAC

Dr. Angela Meyer is President and CEO of PLAC (The Product Liability Advisory Council), a legal association of manufacturers, retailers, distributors and select outside counsel.  A trained and licensed mechanical engineer, she has been working in the litigation support arena her entire professional career- she is one of the few people that can say “I love lawyers”.

Angela grew up in a military family (father – Marine Corp officer; mother – Naval officer) and moved extensively throughout the US.  She became fascinated with airplanes and chose mechanical engineering in order to join the military and become a commercial airline pilot. After college, when the military wanted her to work on submarines and not aircraft, she went back to graduate school and started working with a pre-eminent aviation forensic investigator, who happened to be her major research professor, and decided that if she couldn’t fly planes, she would figure out why they crashed. She also helped the department recruit women to the engineering program (a sales person was born).

Angela worked as a post-doc at the Canadian Department of National Defense in their military accident reconstruction laboratory in Ottawa and then at the University of California, Berkeley at Lawrence Berkeley Laboratories studying advanced materials. She joined Failure Analysis Associates (now Exponent) and worked on a variety of accident investigations.  A twist of fate landed her in the corporate office of the company becoming the first marketing person that the company ever had. As the CEO told her “you have a PhD therefore you can do anything”.   Over the years, Angela took on additional responsibilities for the company – helped with the rebranding and name change to Exponent, was a corporate spokesperson (CNN, WSJ), led the marketing team, wrote two anniversary books, and developed a lead generation group.  She was Exponent’s Vice President of Client Services until she left her post in June 2018 to join PLAC.  
Although technically a “geek”, Angela loves working with people and networking to connect people to solve their challenges.  She is a true believer in “paying it forward”

In addition to her responsibilities at PLAC, she is a business development trainer and coach, a member of the advisory board of Summit Consulting LLC (DC) and the SMU Lyle School of Engineering external advisory board. 

Her son, Nicolas, is a senior at the University of Wisconsin, Madison which make her a rabid Badger fan. Her twin sister, Gabrielle, is also an engineer and commodity trader at ExxonMobil in Texas.

Angela Meyer, Ph.D.

President & CEO, PLAC

Wonder Woman in Business, Gina Rubel, My Sister from Another Mister

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Gina Rubel

Furia Rubel, Founder & CEO

Corporate and law firm leaders call on Gina for high-stakes public relations, crisis planning, and incident response support including high profile litigation media relations. One of the most widely acknowledged experts on legal marketing and law firm public relations, Gina Rubel is a sought-after speaker and media expert. Listed among the 2018 Lawdragon Global 100 Leading Consultants and Strategists to the Legal Profession, Gina founded and continues to lead Furia Rubel Communications, the award-winning PR and marketing agency that has become a leading legal marketing and professional service communications boutique.

The full-service marketing and public relations shop has been listed among the leading agencies by the National Law JournalThe Legal IntelligencerNew Jersey Law Journal, and Philadelphia Business Journal. Under Gina’s direction, Furia Rubel provides strategic planning, marketing, public relationsmedia training, and content marketing services to a variety of specialized industries.

Gina’s legal background complements her unparalleled intuition as a client advocate and business diplomat, allowing her to partner with professional clients to achieve their objectives. She and the Furia Rubel team are always focused on the clients’ unique selling proposition, brand, key messages, and target audiences. As a result, Furia Rubel has developed and executed award-winning programs with outstanding ROIs. From industry-recognized marketing campaigns to media coverage, Gina and her team deliver exceptional results. Gina didn’t discover legal communications and marketing — she just repositioned it for a new century.

While actively practicing law, Gina served on a Supreme Court of Pennsylvania Disciplinary Board Hearing Committee for six years where she conducted legal ethics reviews of other attorneys. Since then, she has become a nationally sought-after speaker and reveals the secrets to law firm communications success in her book Everyday Public Relations for Lawyers. She regularly presents to legal, financial, and government professionals, corporations and universities regarding ethics, legal marketing, social media, strategic public relations, crisis communications, and media training.

Often asked why, as a lawyer, she pursued a career in communications, Gina says, “The answer is simple. In marketing and public relations, we communicate a message to a target audience to achieve a desired response or outcome. This is like the practice of law except I can be more proactive and creative.”

A graduate of Drexel University and Widener University School of Law, Gina lives in Doylestown, Pennsylvania, with her husband, two children, rabbits, chickens and dogs.


Gina Rubel is actively involved in community organizations. She is a volunteer and child sponsor with Pearl S. Buck International, with which she has traveled to the Philippines on a cultural mission tour, and she supports the mission of CB Cares Educational Foundation.

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In addition, she serves as treasurer/secretary of The Justinian Foundation which provides scholarships to law school students in the Philadelphia region. Gina is a member of the Legal Marketing Association for which she serves on its Ethics and Advertising Advocacy Working Group and on a regional nominating committee. She also is a member of the American, Bucks, Pennsylvania and Philadelphia Bar Associations, Justinian Society (past chancellor), Philadelphia Public Relations Association, Public Relations Society of America, and Women Owned Law for which she was a founding member, member of the board of directors, and currently serves on the advisory board. She is the past chair of the Communications Committee for the Drexel University Alumni Association for which she also served as an elected member of the Board of Governors.


  • 2018 Lawdragon Global 100 Leading Consultants and Strategists to the Legal Profession

  • 2016 White Belt Legal Lean Sigma and Project Management Certificate

  • 2015 SmartCEO Brava Award — 40 of Philadelphia’s Leading Women in Business

  • 2015 Doylestown Rotary Four-Way Test Award

  • 2015 Recognition, Commonwealth of Pennsylvania, Senate of Pennsylvania, Hon. Charles J. McIlhinney, Jr.

  • 2013 Maxine Elkin Award for Distinguished Service from the Public Relation Society of America (PRSA) Philadelphia Chapter

  • 2011 Super Women List in Suburban Life magazine, December issue

  • 2010 The Justinian Society of Philadelphia, Lisa A. Richette Outstanding Woman in Law Award

  • 2010 The Legal Intelligencer Women Lawyer of Distinction Award

  • 2010 Central Bucks Chamber of Commerce Patricia Clatch Outstanding Woman in Business Award

  • 2010 Citation, Commonwealth of Pennsylvania, House of Representatives, Hon. Marguerite C. Quinn

  • 2010 Recognition, Commonwealth of Pennsylvania, Senate of Pennsylvania, Hon. Charles J. McIlhinney, Jr.

  • 2010 Super Women List in Suburban Life magazine, December issue

  • 2009 eWomenNetwork Foundation International Femtor Award Finalist, Business Matchmaker of the Year

  • 2009 Special Achievement Award in Legal Communications and Media, National Italian-American Political Action Committee

  • 2009 Recognition, Commonwealth of Pennsylvania, Senate of Pennsylvania, Hon. Christine M. Tartaglione

  • 2008 Women of Distinction, Philadelphia Business Journal

  • 2008 Best 50 Women in Business, Commonwealth of Pennsylvania, Department of Community and Economic Development, Governor Ed Rendell

  • 2007 Deanne White Award for Community Service from the Public Relations Society of America (PRSA) Philadelphia Chapter

  • 2004 Twilight Wish Foundation, Outstanding Contributor Award

Gina Furia Rubel

To contact Gina:

Call 215-340-0480 or send an email, or on the web:


Wonder Woman in Business Sheila Murphy

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Sheila Murphy

CEO and President of Focus Forward LLC and

Chief Learning & Talent Officer of WOMN LLC

After 20 years of successfully litigating and developing and coaching talent in corporate America and law firms, Sheila is pursuing her passion for helping others reach their full potential. Leading with moxie, Sheila is CEO and President of Focus Forward LLC and Chief Learning & Talent Officer of WOMN LLC, focused on having individuals and businesses achieve their career and business goals. Sheila also continues to support the financial industry in her role as a consultant with Bates Group.  

In 2018, Sheila retired as Senior Vice President and Associate General Counsel at MetLife where she provided litigation, regulatory and risk mitigation advice. As a well-respected thought leader, Sheila served as an executive sponsor to MetLife’s U.S. Women’s Business Network, co-chaired the Legal Affair’s Academy providing developmental opportunities to legal and compliance professionals worldwide and served as a member of its U.S. Task Force on diversity.  Prior to joining MetLife, Sheila was at the law firm of Thacher Proffitt & Wood.  

Sheila is a member of the Boards of Directors of National Association of Women Lawyers (NAWL) and PowerPlay, NYC, an organization that engages and educates underserved girls with a focus on sports. Sheila serves on the advisory board of Transforming Women's Leadership in Law and co-chairs the CARE’s Women’s Network of New York, which works on eradicating poverty through empowering women and girls. Previously, she was a member of the Board for Read Alliance. Women’s Venture Fund awarded Sheila the highest Leaf Award in recognition of her commitment to helping others advance in their careers. She was named a Most Influential Irish Woman by the Irish Voice, a Leading Women Lawyer in NYC by Crain's New York, and a Business 100 honoree by Irish America. Sheila also has received the Benchmark Litigation In-house Award at the Americas Women in Business Awards, the Virginia S. Mueller Outstanding Member Award from NAWL and a First Chair award for hard work, innovation and significant contributions to the legal community. 

Sheila is a graduate of the University of Pennsylvania Law School, where she served on the Comparative Labor Law Journal and the School of Management at the State University of New York at Binghamton where she graduated magna cum laude. Sheila is a frequent speaker on litigation and regulatory issues, talent, and business development, leadership and diversity

Sheila Murphy

Connect with Sheila on LinkedIn: