Podcasts

Wonder Woman in Business, Amy Nouri

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Amy Nouri

Ellesquire

About Amy

After earning her B.S. from Journalism School at the University Kansas, Amy went to work at Lathrop & Gage (now Lathrop Gage) for Katie Hollar Barnard. While there she managed public relations and advertising tactics in local markets and nationwide; she maintained firm social media accounts and website content; she coordinated production of firm marketing materials; and she handled numerous nominations and submissions for legal awards and rankings.

Amy then moved to Garmin International where she married her work life with her personal love of fitness, leading global public relations campaigns for the company’s fitness (running, cycling, multisport and swim) and wellness (activity trackers) products. She left Garmin and went to work on the brand public relations and social media team at Hallmark.

After about two years at Hallmark, Amy reconnected with Katie, joining her at her agency, Firesign, as vice president. At Firesign, she develops strategic communication plans for legal industry clients and coordinates the agency’s marketing and social media efforts.

Amy also coordinate marketing for their amazing educational program, "Ellesquire," and leads weekly coaching sessions with participants. This is something Amy is particularly proud to work on as it was a true passion project of Katie’s and clients love the program.

Amy feels very fortunate to have the opportunity to work with women, empowering them in their careers. As a working mom of two very active little boys (ages 3.5 and 1.5), she particularly loves this part of her job.

About Ellesquire

Ellesquire is a six-week business development program designed for the realities of being a working woman attorney. It’s designed for women by women, to give them the tools and confidence to build their book of business their own way. Participants receive three action-oriented lessons, delivered via video so participants can watch it on their own time, and a one-on-one coaching session every week.

For whom is Ellesquire designed?

Ellesquire is best suited for women attorneys at the senior associate, of counsel or junior partner level. Our content is most relevant to lawyers who know their specialty, have a solid footing of legal knowledge and have had some direct exposure to clients (their own or other lawyers’).

Who is behind Ellesquire?

Ellesquire was created by the founder of Firesign | Enlightened Legal Marketing, an agency that specializes in helping law firms and legal technology clients attract, win and retain business. It incorporates battle-tested marketing tips gathered from her experience at two AmLaw 200 firms – and as a boots-on-the-ground entrepreneur. Learn more about the Ellesquire team here.

What is the total time investment?

For six weeks, you will receive three business development lessons to watch online on your time. Each lesson is about 10 minutes; most are less. Some of the lessons include homework assignments. These are straightforward and will feed directly into your business development plan.

You also will have a weekly coaching session with a member of the Ellesquire team. Conducted by video, these sessions are typically 15 to 30 minutes and provide you an opportunity to ask questions, get help or brainstorm.

Where do I take classes?

Courses are delivered online; you can watch from your desk or even your phone 24 hours a day. Coaching sessions are conducted by Zoom, so we can catch up anywhere you have a wireless signal.

Can our firm deploy this for a group?

Group packages are available; contact us for more information.

What can I expect when I graduate?

While every lawyer, like every case, is different, you can expect a more professional profile, a comprehensive business development plan and – with hustle and action – measurable progress toward attracting, winning and retaining the business you want.

How do I start?

Book a call with one of our team members today. We will talk through your business development efforts to date and see how Ellesquire might help you. If you enroll, we will find a weekly coaching spot that works for you, and you will receive your first lesson that day.

Over 6 weeks, the curriculum covers the following:

  • Defining a personal brand and niche

  • Presenting that brand through biography, case studies and social media

  • Getting visibility through PR and a saner approach to networking (when all day golf and happy hours don’t work because you’re the pickup parent)

  • How to pitch and close business more effectively

  • How to keep and grow business through smart client retention tactics 

Ellesquire created a promotional video:

 https://vimeo.com/321803414

Additional Resources:

https://ellesquireworkshop.com/

 https://vimeo.com/321803414

https://firesignmarketing.com/

Contact Amy:

Amy Nouri, Vice President – PR & Programming  

Firesign | Enlightened Legal Marketing

p: 913.225.7707 

w: www.firesignmarketing.com   

e: ahn@firesignmarketing.com 




Wonder Women in Business, Sarah Noyes

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Sarah Noyes

CEO, Noyes Works

Sarah is a Change Management Professional, Recruiter and Behavioral Mapper. She has a MA in Organization Development, is a certified Career Coach from the Baraka Institute and has a certification in Change Management from Prosci with 3000+ hours of Change Management experience. She routinely stays abreast of best practices in order to follow her credo of ‘listen, learn and adapt.’

And since 2005, she's put this knowledge behind her passion for the world of work -- whether it be recruiting, mapping leadership opportunities or facilitating groups through change. Her aim is to build better work environments for everyone. She's worked with burgeoning nonprofits focused on systemic change to exciting tech startups in Silicon Valley, yet is most familiar with the Social Enterprise sector: nonprofits or for profits that benefit the common good.

When she's not working, she's reading ferociously, cooking (Chinese food) or dancing Casino de Rueda, Kizomba and Salsa.

Go here to learn more about Noyes Works.

Sarah is quite undeniably genius and I thoroughly enjoyed our conversation. You will too.

Sarah Noyes

Contact Sarah:


EMAIL
S@NOYES-WORKS.COM


PHONE
(415) 713-4155



Wonder Woman in Business — and Politics — Joni Wickham

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Chief of Staff, Kansas City

Joni Wickham

Joni is all about grit, grace, and getting things done. A native of Raleigh, North Carolina, Joni and her indisputable southern accent arrived in Kansas City almost 10 years ago after leading initiatives within state and federal government as well as advocacy organizations. In her eight years with the mayor’s office—the majority of them spent as Chief of Staff—Joni has proven herself as an accomplished political strategist, communications expert, and organizational leader. She directed public policy initiatives, communications tactics, and administrative decision-making during her tenure, all while promoting women’s leadership and empowerment issues. An artful negotiator, Joni helped steer Sly’s major development projects in Kansas City while raising the city’s profile at the national and international levels. Her front-row seat at City Hall shed light on how local government is still very much a man’s world, and this motivated her to create a first-of-its-kind women’s empowerment initiative, which has been implemented in several major cities.

Prior to her time at city hall, Joni worked with the American Federation of Teachers, the Missouri Department of Transportation, and in the office of Missouri Secretary of State Robin Carnahan. While a student at Meredith College, where Joni received her Bachelor of Arts in Political Studies, she studied abroad in St. Petersburg, Russia. An accomplished alumnus of University of Missouri where she earned her Masters of Arts in Political Science, Joni was the recipient of the 2019 University of Missouri Truman School of Public Affairs Mel Carnahan Public Service Award.  

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“New study shows lack of women in local government.”


Connect with Joni Wickham:

Email:

joniwickham@gmail.com

Twitter:

@jonismithkcmo

LinkedIn:

https://www.linkedin.com/in/joni-wickham-5ba08a156/

 


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FreemanMeansBusiness.com


Wonder Woman in Business, Trish Lilley

Chief Marketing & Business Development Officer

Stroock & Stroock & Laven LLP

A seasoned chief marketing and business development officer, Trish has nearly 30 years of experience in strategic client development roles at several AmLaw firms, including Dechert, Duane Morris, Crowell & Moring, and Fox Rothschild.

In both international and national roles, Trish has developed and executed data-driven business development strategies and marketing initiatives designed to boost revenue, enhance client loyalty and hone lawyers’ BD acumen. She also specialize in recruiting, aligning, developing and motivating strong, successful and collaborative teams.

As 2019 president of the Legal Marketing Association's Northeast Region - the organization's largest - Trish is an active and enthusiastic volunteer leader. A former co-executive editor of Strategies - LMA's flagship publication - Trish served two terms on its Educational Advisory Council, the entity charged with crafting professional development standards for the legal marketing industry.

A regular speaker at industry events and conferences, she writes frequently on issues related to cultivating leadership among lawyers and marketing team members, marketing best practices, and business development coaching.

A former journalist published in papers from The New York Times to The Philadelphia Inquirer, Trish has worked with, for, and around, lawyers for more than 30 years - as a reporter covering the federal courts, a legal recruiter, a bar association executive and in a variety of strategic management roles at major law firms.

Trish is also an active community member, having served in leadership positions with the Volunteers of America, Philadelphia Alliance for Capital and Technology, Southern New Jersey Development Council, and the Girl Scouts of Central and Southern New Jersey. She has also served as an instructor with the Irish Academy of Public Relations.


A Select Few of Trish’s Presentations, Publications & Podcasts:


“Succeeding in a Data Driven World”

June 2019  at GroPro 20/20, New York

”Business Development Coaching for Mid-Sized Firms”

April 2019 at Legal Marketing Association Annual Conference, Atlanta 

“Growing Leaders in Your Marketing Department”

February 2019 in Market Leaders Podcast - Ackert Advisory

“Crisis Management Pitch Off: Managing Client Perception During a Firm Crisis”

January 2019 in American Lawyer Media Legal Week

"The Future of Organizational Development: Insights for Building A Results-Driven Marketing & BD Structure"

June 2018 at GroPro 20/20, New York

Trish Lilley

Contact Trish:

Trish Lilley
Chief Marketing and Business Development Officer

STROOCK
180 Maiden Lane, New York, NY 10038
D: 212.806.1230

plilley@stroock.com | www.stroock.com

LinkedIn: https://www.linkedin.com/in/trishlilley/







Wonder Woman in Business -- and Wine -- Christine Clair of Willamette Valley Vineyards

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Christine Clair, Winery Director

Willamette Valley Vineyards

Christine's love for Oregon wine began at an early age looking up at Willamette Valley Vineyards out the window of her room as the vineyard and winery took shape on the slope of the Salem hills. Christine has always been a familiar face at the winery; as a young girl she would sell her friendship bracelets in the tasting room and run through the vine rows as training for her school’s soccer team.

Christine worked at the winery as a college intern and started making wine while she was a senior to launch her own brand based in Southern Oregon. She also worked as the Director of Troon Vineyard, which earned the accolade Top 10 Hottest Small Brands by Wine Business Monthly under her leadership.

Her life-long connection and passion to fulfill the founders' dream of making world-class Pinot Noir led her back to the winery where she now leads winemaking and vineyard operations, as well as direct sales and marketing. She is training to replace the Founder/CEO upon his retirement.

Christine's effort to establish a national presence for the winery's Pinot Noir was featured in the article "America's Best Value Pinot Noirs" by Wine Enthusiast (November, 2015).

Christine was also honored with Portland Business Journal's 2017 Forty Under 40 Award.

In 2015, Christine co-founded a new company division, Oregon Estate Vineyards, with Jim Bernau, dedicated to building boutique wineries on some of Oregon's most intriguing vineyard sites to continue to create and share the Oregon wine story. The wineries include Elton in the Eola-Amity Hills focused on Pinot Noir and Chardonnay, Pambrun in the Walla Walla Valley with Cabernet Sauvignon and Bordeaux-based varietals, Maison Bleue in the Rocks District of Milton-Freewater with Syrah and Rhone-based varietals and Bernau Estate in the Dundee Hills focused on producing méthode champenoise sparkling wine from biodynamically-grown grapes.

In 2018, Christine helped coordinate the Oregon Solidarity wines to help Southern Oregon winegrowers who had their contracts canceled just days before harvest. We team up with other Oregon wineries to collaboratively make and sell the wines with the net proceeds benefiting the  Rogue Valley Vintners to support vineyards in the region.

Christine is a graduate of Oregon State University and holds numerous wine certifications from the Wine & Spirits Educational Trust. 

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Christine Clair, Winery Director

My conversation with Christine was quite robust and all that was missing was a goblet of the good grape in hand. You too will certainly enjoy the conversation we had in the podcast below:

Christine Clair, Winery Director

Willamette Valley Vineyards

Contact Christine

Email: christine.clair@wvv.com

LinkedIn: in/christine-collier-clair-5b378b15

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What a Dynamic Wonder Woman in Business, Julie Stapel of Morgan Lewis in Chicago!

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Julie Stapel

Employee Benefits Attorney Extraordinaire

About Julie…

Julie helps clients negotiate investment-related agreements of virtually every type, including investment management, trust, securities lending and transition management agreements, as well as many different types of trading agreements. She represents employee benefit plan investors in all types of private fund investments, negotiating fund documentation and side letters to address ERISA and other risk management issues. She also counsels financial services and investment management clients on ERISA compliance. 

Co-leader of the firm’s Fiduciary Duty Task Force, Julie also advises on fiduciary governance, including the formation and operation of benefit plan fiduciary committees.

She works with plan fiduciaries to implement ERISA compliance best practices and manage fiduciary risks. She also helps clients remain in compliance with ERISA’s ever-changing reporting and disclosure obligations.

Julie speaks frequently on ERISA-related topics. She has spoken before the Committee on the Investment of Employee Benefit Assets (CIEBA), the ERISA Industry Committee (ERIC), the John Marshall School of Law, and at various events sponsored by Pension and Investments magazine. In addition to these speaking engagements, she regularly addresses client fiduciary committees and investment staff, performing fiduciary training and presenting updates on changes in the law. She is also president of the Chicago Chapter of Worldwide Employee Benefits Network (WEB).

Prior to joining Morgan Lewis, she was a partner in the employee benefits and executive compensation departments of an international law firm, resident in Chicago. Before that, she served as general counsel to a registered investment adviser, gaining experience with ERISA and its impact on investment managers and collective investment funds.

For the Fun Part…

Americans began listening to game shows on the radio and were immediately hooked on the excitement and thrill of competition. As television came of age in the 1940s and ’50s, game shows made a natural transition to the new medium. There’s something about watching contestants match wits onscreen: We love to play along, shouting answers at the television.

“We play games at home, we play games at parties, we go to clubs and play games. Americans love games,” says Bob Barker, host of the long-running “The Price Is Right.” Some game shows were edgy, such as “Who Wants to be a Millionaire,” or they could be educational, such as “Jeopardy.”

Having fun with celebrities became a staple for Julie Stapel. She is bright, dynamic, witty, and has a lot of grit. Just as she tells stories of her lifelong love of game shows, I can bet the celebrities tell stories of Julie Stapel.

Here is her latest great moment on “Who Wants to be a Millionaire”?

Julie Stapel

Contact Julie…

Julie K. Stapel
Morgan, Lewis & Bockius LLP
77 West Wacker Drive, Sixth Floor | Chicago, IL 60601
Direct: +1.312.324.1113 | Main: +1.312.324.1000 | Fax: +1.312.324.1001
julie.stapel@morganlewis.com | www.morganlewis.com

Connect with Julie…

LinkedIn:

in/juliestapel/

Twitter:

@JulieStapel