Podcasts

Peer Pod: Takin' It Easy with Mark Beese

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Mark Beese

Leadership for Lawyers

Mark is President of Leadership for Lawyers, LLC, a consultancy focused on helping lawyers become better leaders and business developers. He provides training, coaching and consultation to firms in the areas of leadership development, business development and marketing with law firms across North America. His clients range from small, single office firms to global Amlaw 100 firms.

He provides training, coaching and consulting in the areas of leadership development, business development and innovation. He focused his work on helping firms adapt to the “new normal” by equipping firm and practice group managers with leadership skills, tools and direction. Often he works with managing partners, executive committee members, C-level executives and practice groups to improve their performance.

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Leadership for Lawyers

Mark is a former adjunct faculty at the Center for Creative Leadership, where he was primarily involved in the design and delivery of bespoke and open enrollment leadership development programs for professionals, including lawyers, accountants, consultants and executives. He focuses on issues of change leadership, team development, influence, cross-generation issues, collaboration, innovation and design thinking.

He is a Fellow of the College of Law Practice Management. In 2014 he was inducted into the Legal Marketing Association Hall of Fame, one of only 25 leaders to have received this honor.

He is the former Chair of the Lawyer Leadership Committee of the American Bar Association, Law Practice Management Division. He is also a professional member of the International Leadership Association, the National Speakers Association, the Legal Marketing Association and the College of Law Practice Management.

Mark has more than 25 years experience as a chief marketing officer for professional services firms. He has served as Chief Marketing Officer for Holland & Hart, a 450-attorney law firm based in Denver, Director of Marketing for the New York law firm of Hodgson Russ and Director of Marketing for Kideney Architects in Buffalo, NY.

Mark is also an adjunct faculty member at the University of Denver Sturm School of Law, where he teaches Strategic Marketing and Business Development. He is certified and trained to administer several assessments, including the Myers-Briggs Type Indicator (MBTI), DiSC, the Change Style Instrument (CSI), Influence Style Indicator (ISI) and the Leadership Practices Inventory (LPI) among many other assessments and coaching tools.

Mark has received numerous awards including “Marketing Director of the Year” from the Marketing Partner Forum, the “IQ Award” for innovation by the Boulder County Business Report, five “Your Honor Awards” from the Legal Marketing Association, the PR Legal News Award and the ABA Law Practice Management Magazine Edge Award.

Mark received his B.S. and M.B.A. (cum laude) from the University of Buffalo. He is a former international board member of the Legal Marketing Association and past president of the Rocky Mountain Legal Marketing Association. He is a past chair of the Marketing Committee of Terralex, an international association of law firms in 93 countries. He served as a faculty member of the Marketing Directors Institute and is a frequent speaker at the Marketing Partner Forum and Legal Marketing Association conferences. He has spoken to dozens of LMA and ALA Chapters throughout the United States. He is a frequent contributor to law practice management publications.

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Eagle Scouts

As an Eagle Scout, Mark volunteers in the realm of International Scouting, promoting peace, sustainability and collaboration among the world’s 40 million Scouts. He leads expeditions to give Scouts opportunities to build relationships with people who have different cultural, religious and life experiences than them

He is the former chair of the Leadership Denver Alumni Association, and a past board member of the Denver Metro Chamber Foundation. Denver Business Journal named Mark as one of Denver’s 40 under Forty leaders.

Mark Beese, President

Leadership for Lawyers

CONTACT MARK:

Leadership for Lawyers                                                    

28843 Cedar Circle                                                                        

Evergreen, CO 80439 USA

Phone: (303) 913-8830   

Email: mark@leadershipforlawyers.com

Website: www.leadershipforlawyers.com                             

LinkedIn: www.linkedin.com/in/markbeese


A Most Dynamic Guest, "Go-Giver Influencer" Author, Bob Burg

Through his dynamic Endless Referrals system, Genuine Influence and Go-Giver principles, Bob Burg teaches business professionals how to leverage their network of everyday contacts into a never ending stream of new prospects.

In their bestselling business parable, The Go-Giver and then their follow-up, The Go-Giver Leader, Bob Burg and John David Mann challenged the conventional wisdom about success. Now they’re back with a new and equally compelling story about the power of genuine influence, in business and beyond.

The Go-Giver Influencer: A Little Story about a Most Persuasive Idea tackles the paradox of achieving what you want by focusing on the other person’s interests. No, not in a way that is self-sacrificial but rather in such a way that all parties benefit greatly. This results in both immediate and long-term success.

Bob Burg speaks all over the world on topics related to The Go-Giver, as well as what he calls, Genuine Influence. While his total book sales number well over a million copies, his and Mann’s original book has itself sold over 850,000 copies and has spurred an international movement. Their new book, however, The Go-Giver Influencer, might just be their most important book of all.
 

I thoroughly enjoyed this podcast with Bob. We talked about what is really influence is. Is persuasion some sort of clever manipulation or mind game you’re playing with others in order to get what you want? Bob, took me through some of the Five Secrets of Genuine Influence:

1. Mastering Your Emotions. 

2. Stepping into the Other Person’s Shoes. 

3. Setting the Frame. 

4. Communicating with Tact and Empathy.

5. Letting Go of Having to be Right.

Bob shares information on topics vital to the success of today’s businessperson. He speaks for corporations and associations internationally, including fortune 500 companies, franchises, and numerous direct sales organizations.

Bob regularly addresses audiences ranging in size from 50 to 16,000 — sharing the platform with notables including today’s top thought leaders, broadcast personalities, Olympic athletes and political leaders including a former United States President.

Although for years he was best known for his book Endless Referrals, over the past few years it’s his business parable, The Go-Giver (coauthored with John David Mann) that has captured the imagination of his readers.

The Go-Giver, a Wall Street Journal and BusinessWeek Bestseller, has sold over 850,000 copies. Since its release it has consistently stayed in the Top 25 on 800ceoread’s Business Book Bestsellers List. The book has been translated into 22 languages. It was rated #10 on Inc. Magazine’s list of the Most Motivational Books Ever Written, and was on HubSpot’s 20 Most Highly Rated Sales Books of All Time.

Bob is the author of a number of books on sales, marketing and influence, with total book sales of well over a million copies.

The American Management Association named Bob one of the 30 Most Influential Leaders and he was named one of the Top 200 Most Influential Authors in the World by Richtopia.

Bob Burg, Go-Giver Influencer

Go-Giver Influencer






A Dang Great Podcast with the Amazing Judy Dang

Judy Dang and I had the most moving conversation. I was literally moved to tears. I have never actually teared up on a podcast but I did on this one. She is an amazing example of owning your story, living through the power of vulnerability and thriving as a successful business woman, authentically.

With clients across the US, Judy is a corporate productivity trainer and coach whose mission is to help professionals work smarter, not harder. Clients who work with Judy achieve their goals faster because she helps them clarify their most meaningful goals and creates clear steps to get there. She's also their accountability partner and keeps them on track to achieve what they thought was nearly impossible.



Relevant Videos

Workshop intro: https://youtu.be/Yj0v-_ARlJ4

Testimonial: https://youtu.be/1WJ_wQgPpUw

Sample talk: https://youtu.be/YIgda6PIvbo

 

Judy Dang, Principal

Judy Dang, Principal

Contact Judy Dang

Website: https://www.avidatwork.com/

LinkedIn: https://www.linkedin.com/in/judydang/

Online scheduling calendar: https://calendly.com/avidatwork/25

Phone: 415.933.8676

Email: Judy@AvidAtWork.com

FreemanMeansBusiness.com

FreemanMeansBusiness.com


Nikki Sokol: The Facebook Lawyer Who Laughs a Lot & Dances a Little!

Associate General Counsel

Facebook

Nikki Stitt Sokol is a determined, thoughtful litigator and advisor dedicated to protecting companies and helping the individuals who serve them navigate risk and achieve just outcomes. She is currently Associate General Counsel at Facebook, Inc., where she oversees Facebook’s litigation in the United States and Canada, including class actions, securities litigation, and business disputes, and advises product, regulatory, communications, and policy teams. Prior to Facebook, Nikki worked in private practice at prestigious large and boutique law firms in Chicago, Boston, and Palo Alto on a broad array of commercial litigation and white collar criminal investigations. She received her bachelor’s and law degrees from the University of Michigan and grew up in Boulder, Colorado. 

Nikki is a community activist in Menlo Park and an outspoken advocate for providing women opportunities to relaunch their careers after a career pause. The Recorder listed Nikki as one of its 2017 Leading Women in Tech Law and the Silicon Valley Business Journal named her Bay Area Corporate Counsel of the Year (Innovation and Tech) in 2018.

I laughed a lot. I learned a lot. I feel as if I am a better person for having Nikki as a friend. I enjoyed the podcast. You will too!

Nikki Sokol, Associate General Counsel, Facebook

Connect with Nikki on LinkedIn


Wonder Women in Business Erinn Ford, President of KMS Financial Services

Erinn Ford, President of KMS Financial Services, Inc. ("KMS"), a Seattle-based independent advisory and brokerage ("IAB") firm supporting 350 financial advisors.

Erinn Ford, President of KMS Financial Services, Inc. ("KMS"), a Seattle-based independent advisory and brokerage ("IAB") firm supporting 350 financial advisors.

About Erinn Ford

Erinn Ford, President of KMS Financial Services, is a 27-year financial advice industry veteran who’s focused her career on aligning the strategies, solutions, and tools that financial advisors need to help clients reach their life goals.

Erinn has helped to launch multiple next-generation advisor mentoring programs, as well as scholarship and hiring campaigns that support the career development of women and other minorities across the financial advice profession. Most recently, this includes the launch of the Erinn Ford Leadership Scholarship to benefit female undergraduates at the University of Washington who are interested in pursuing a career in the financial industry.

Erinn is the recipient of a number of industry awards and recognition, including being named as one of the “Ten to Watch” on a list of industry leaders published annually by WealthManagement magazine. She lives in the Seattle area with her husband and two daughters.

Erinn and I had a very nice chat about her background, education, community involvement and the most important moments in her life — personal and professional. Erinn is authentic and delightful. She shared with me about her proudest professional accomplishments and who her most inspiring mentor is.

We clearly share a lot of the same philosophies about lifting women in business and I thoroughly enjoyed our podcast. You will too, I am sure!

Erinn Ford, President of KMS Financial Services

Contact Erinn Ford

Erinn Ford

President

KMS Financial Services, Inc.

2001 Sixth Avenue, Suite 2801

Seattle, WA 98121

(206) 441-2885 ext. 253

www.kms.com

FreemanMeansBusiness.com

FreemanMeansBusiness.com


"Peer Pod" Podcast with Mark T. Greene, Ph.D. of Market Intelligence LLC

About Mark T. Greene, Ph.D.

As a consultant, Mark pioneered professional service firms’ use of market research, process improvement, and competitive intelligence to make smart business decisions. As a CMO/Marketing Director he was instrumental in shaping strategic direction and branding for O’Melveny & Meyers, Nixon Peabody, Waller, and Lewis Roca Rothgerber Christie. One of the first recipients of the Legal Marketing Association’s lifetime achievement award, Mark’s many other honors include:

  • Trustee and President of the College of Law Practice Management

  • Included on inaugural list of the National Law Journal’s “Business of Law Trailblazers & Pioneers”

  • Advisory Board of “Attorney at Work”

  • 2014 winner of Nashville Business Journal’s “CMOs of the Year” award

  • GE-trained Six Sigma Black Belt and Champion

  • Distinguished Graduate Alumni of the University of North Carolina (Go Heels!)

  • Master Level Competitive Intelligence Professional (Academy of Competitive Intelligence)

  • Adjunct professor and lecturer at several universities

Mark is a frequent speaker and writer on artificial intelligence, market research, competitive intelligence, branding, and business strategy. Outside the business world, he is active on behalf of environmental organizations, a Master SCUBA Diver, avid cyclist, Boy Scout leader, and proud father of two Eagle Scouts.

Why Market Research, Competitive Intel, and AI?

When I asked Mark what compelled him to offer his services, he said he was driven to stay at the forefront of business and it seemed a perfect fit to bring market research to law firms and his intellectual capital to the changing market. Lawyers benefit most from Mark’s ability to help them minimize the risk in running their business by prudently implementing current best practices. So often, a firm’s strategic plan is anything but strategic. The plan is often filled with feel-good platitudes that everyone agrees on. If that’s the case, you do not have a meaningful strategic plan.

Mark says if lawyers don’t pay closer attention to this changing landscape, and engage in “business as usual,” waiting for the world to change around them, they will soon wonder what happened to their business. He advises lawyers to always be on the lookout for best practices in other industries, not just legal. Look at the Big Four and alternative service providers as well.

To keep up with the absolute latest news and developments in AI as it impacts the practice of law, follow Mark’s blog, “Today in Legal Artificial Intelligence” (www.MarketIntelligenceLLC.com).

Contact Mark Greene, Ph.D.

Mark T. Greene, Ph.D., President

Market Intelligence LLC

100 Lakecrest Circle

Hendersonville, TN 37075

Mark@MarketIntelligenceLLC.com

703.408.0512

https://www.linkedin.com/in/mark-t-greene-phd-2815086

@MarkTGreene